Episode 96
Podcast Insights From Pocket Casts Developer - Russell Ivanovic
Pocket Casts is my favourite app for listening to podcasts, and I'm not alone. Recently listed by TIME as one of the 5 best podcast apps, Pocket Casts receives international recognition as one of the leading listening platforms. I was therefore very excited to interview Russell Ivanovic, Pocket Casts Co-Founder and Developer.
Russell + Co-Founder Philip Simpson, developed their first app in 2008 - an Australian weather app, which became number 1 in the app store in Australia. Two years later, they quit their day-jobs and begun full time development on the Pocket Casts app.
Pocket Casts was recently acquired by a collective group that includes four of the world's top podcast producers - NPR, WNYC Studios, WBEZ Chicago, and This American Life. For Russell, the partnership works because the collective group shares his passion for keeping podcast content open and accessible to everyone.
In today's episode of Be The Drop, we delve into the world of podcasts, Russell talks about the highs and lows of his business journey and he reveals his predictions for the future of podcasts.
Want more? We're currently running a FREE Online Storytelling That Generates Leads [SEO Basics] program - where we provide tools and resources in our Facebook Group to help you supercharge your digital storytelling content.
The Be The Drop podcast is brought to you by Narrative Marketing, the Brand Storytelling Superheroes!
Want more business tips and brand storytelling tricks, or how to's to help you do your job? We release new content each week!
SUBSCRIBE to Be The Drop podcast in iTunes here
SUBSCRIBE to Be The Drop in Spotify here
SUBSCRIBE to Be The Drop podcast in Stitcher here
SUBSCRIBE to Be The Drop podcast in iHeartRadio here
SUBSCRIBE on YouTube here for the full interview video, behind the scenes, bloopers & more.
CONNECT with us on Facebook, follow @be_the_drop on Instagram or Twitter.
CONTACT US podcast@narrativemarketing.com.au
